How to Get More Eyes on Your Business with TikTok Advertising.

Jeff "fuzzy" Wenzel
2 min readOct 23, 2022

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TikTok is one of the hottest social media platforms on the scene and it’s only getting bigger. With over 1 billion active monthly users as of 2022, TikTok offers businesses a huge opportunity to reach a wide audience. In this blog post, we’ll show you how to create an effective TikTok ad campaign.

Photo by Solen Feyissa on Unsplash

Why advertise on TikTok?

TikTok is unique in that it’s a highly visual platform that lends itself well to creative content. This makes it an ideal platform for businesses in industries such as fashion, beauty, food, and travel. But really, any business can benefit from advertising on TikTok. The key is to create engaging content that speaks to your target audience.

How to create a TikTok ad campaign.

The first step is to create a TikTok account for your business. Once you’ve done that, it’s time to start creating content. Remember, the key is to keep your content engaging and relevant to your target audience.

Some ideas for content include behind-the-scenes videos, product demos, how-tos, or even just fun videos that show off your brand’s personality. Whatever you do, make sure your videos are high quality and eye-catching. No one wants to watch a low-quality video, no matter how interesting the subject matter is.

Photo by Hello I'm Nik on Unsplash

Once you have some videos created, it’s time to start promoting them. You can do this organically by sharing them on other social media platforms and using relevant hashtags. You can also use TikTok’s paid advertising options to reach an even wider audience.

Paid advertising on TikTok works similarly to other social media platforms like Facebook and Instagram. You’ll need to create an ad account and then set up your ad campaigns using TikTok’s self-serve ad manager. From there, you’ll be able to choose your target audience, budget, and more.

TikTok offers businesses a huge opportunity to reach a wide audience with creative content. And best of all, you don’t need a big budget to get started. By following the steps in this post, you’ll be well on your way to creating an effective TikTok ad campaign that will help grow your startup.

Learn more here!

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Jeff "fuzzy" Wenzel
Jeff "fuzzy" Wenzel

Written by Jeff "fuzzy" Wenzel

Startup Fundraising Re-Imagined 🤔 Retail Investor 💰 Startup Advisor 🏆 Innovation Enthusiast 🥳

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