The Importance of Pre-Crowdfunding Lead Generation: How to Generate Buzz Before Your Campaign

Photo by James Wainscoat on Unsplash

Focus on the fundamentals

The first step is to create a crowdfunding campaign worth talking about. An excellent crowdfunding campaign will have a clear and concise pitch, exciting rewards, and, most importantly, a story that people can connect with. People are more likely to donate to a crowdfunding campaign if they feel part of the story.

  • Use social media platforms such as Twitter, Facebook, and Instagram to promote your campaign.
  • Create a crowdfunding video that tells your story that explains why people should donate to your project.
  • Reach out to bloggers in your industry and ask them to promote your campaign.
  • Run ads on social media platforms and Google AdWords.

Hire Professionals To Help

When you hire marketing campaign professionals, the success of your campaigns will increase exponentially. A crowdfunding lead generation agency can help you create a strategy, design creative assets, and even run your entire crowdfunding campaign from start to finish.

Some Benefits of an Effective Pre-Lead Generation Strategy

Your audience is a goldmine of information for your business. By looking at what they like, and where their attention span dwells on social media or email marketing campaigns, you can get an idea about who will purchase from us when we launch our product(s).

  • Build a connection with your target audience before launching your crowdfunding campaign.
  • Get people excited about your project and crowdfunding campaign before it launches.
  • Increase the chances of success for your crowdfunding campaign.



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Jeff "fuzzy" Wenzel

Jeff "fuzzy" Wenzel

I find $$$ for startups using equity crowdfunding. Looking for capital? Send me a message.